Generational Expert.
Researcher. Speaker.
Join the conversation with me, Denise Villa, Ph.D by reading my latest book and #1 new release on Amazon, Zconomy: How Gen Z Will Change the Future of Business—and What to Do About it.

A
bout Me
Hi! I’m Denise Villa, PhD, CEO and visionary behind The Center for Generational Kinetics (CGK), the leading Gen Z and generational research, speaking, and consulting firm.
CGK works with over 100 clients around the world each year, ranging from financial services and global retailers to pioneering technology companies. Our firm’s specialty is research that enables leaders at established brands to adapt to win new generations while teaching emerging companies how to quickly leverage generational change to grow faster.
As a speaker, I have presented at events coast-to-coast, served as a Gen Z and Millennial expert on a variety of panels, and delivered research to audiences as diverse as SXSW Interactive to student housing developers, pipeline construction, and financial services professionals.
I love new adventures, great food, and serving my Austin community. Thank you for visiting. I look forward to connecting with you.
My Belief
“Each new generation brings changes to humanity. Let’s embrace the change and be part of the story.”

Speaking Testimonials
Zconomy
Order Zconomy® Now!
Zconomy®: How Gen Z Will Change the Future of Business is a #1 release on Amazon and the most complete and authoritative guide to Generation Z. Zconomy describes how you can adapt your employment, sales and marketing, product and growth strategies to attract and keep this disruptive new generation of customers, employees and trendsetters.

Book Reviews
